Thai Times

Covering the Thai Renaissance
Friday, Sep 04, 2026

Japanese Automotive Sector Reinforces Thailand's Role in Global Manufacturing

Japanese Automotive Sector Reinforces Thailand's Role in Global Manufacturing

Japan's long-standing investment in Thailand highlights the country's importance in vehicle production and the evolving role of local suppliers in the shift towards green technologies.
The Japanese automotive sector has reaffirmed Thailand’s significance as a crucial hub for vehicle production and export.

For more than 60 years, Japan and Thailand have sustained a dynamic partnership, underscored by a robust supply chain that has generated substantial employment through shared technology and expertise.

From 2013 to 2022, Japan's cumulative investments in Thailand amounted to approximately 1.2 trillion baht.

As of October 2023, Thailand hosts 5,856 Japanese companies, with 2,348 of these entities embedded in the automotive supply chain, providing jobs to over 70,000 skilled workers.

This collaboration has fostered significant economic benefits for both nations, as indicated by industry leader Tanaka’s statements on Thailand's status as a pivotal global automotive hub.

Japan's automotive industry heavily relies on local Thai suppliers, particularly in the production of pickup trucks for export markets where 90% of vehicle parts are sourced domestically.

The competitiveness of these Thai suppliers plays a vital role in boosting the national economy.

Kazushige, another key figure in the industry, emphasized the critical importance of local suppliers in maintaining Thailand’s competitive edge as the sector shifts towards electric vehicles (EVs).

In response to evolving industry dynamics, the Japanese government has introduced several initiatives to support the transition to green technologies.

This includes promoting an EV ecosystem with government funding, risk mitigation for raw materials like batteries, subsidies, and tax incentives to bolster domestic production.

Additionally, Japan is advancing hydrogen energy in transportation, with forthcoming legislation set to promote its use actively by November 2024. The encouragement of synthetic and biofuels also forms a key part of this strategy.

The shift towards digitalization is also prominent.

Japan's automotive sector has developed centralized data platforms in response to regulations like the European Battery Regulation, which mandates EV exports to disclose their carbon footprints.

Kazushige highlighted ongoing discussions with Thai authorities to adopt similar systems, facilitating compliance with international standards and aiding export capabilities to the EU, US, and Australia, amid rising environmental concerns.
Newsletter

Related Articles

0:00
0:00
Close
Thai Policymakers and Business Leaders Assess Trade and Climate Risks at THAIRATH FORUM 2026
Thailand Unveils 8.6 Billion Baht Plan for Three Southern Double-Track Rail Corridors
Thailand Issues Heavy Rain and Flash Flood Warnings for September 4-7
DreamWorks Hotel Project Advances in Pattaya With Themed Resort and Water Park Plans
Bangkok Tightens Oversight of Data Centres Over Energy, Noise and Safety Concerns
World Bank Says Thailand Can Reach High-Income Status by 2037 With Faster Productivity Growth
Fairmont Opens First Thailand Hotel in Bangkok
Bangkok Business Summit Puts AI Adoption and Local Intellectual Property in Focus
Bank of Thailand Plans Bangkok Blueprint to Strengthen Defences Against Digital Fraud
Thailand Tightens Local Production Rules for Electric Vehicle Manufacturers
Thailand Standardises Visa-Free Tourist Stays at 30 Days From September 2026
Thailand Tightens Oversight of Data Centre Expansion as Investment Surges
Thailand Raises 2026 Growth Forecast to 2.1%-2.5% on Stronger Exports and Investment
Thailand Investment Applications Top $43 Billion as Data Centres and Electronics Drive Growth
Thailand Shifts Tourism Strategy From Visitor Volume to Higher-Value Growth
Thai Business Leaders Call for Faster Economic Reform Amid Global Supply Chain Risks
Thailand Tightens Data Center Rules as Bangkok Safety and Environmental Concerns Grow
USS Abraham Lincoln Visit Brings More Than 5,000 US Sailors to Pattaya
Thailand Reports 9.3 Billion Baht in Online Scam Losses as Government Tests AI Defences
Bangkok Freezes New Data Centre Permits Over Water, Fuel and Zoning Concerns
USS Abraham Lincoln Visit Boosts Pattaya Tourism Businesses
HERE Technologies Showcases AI-Powered Logistics Tools in Bangkok
TransNusa to Launch Direct Bali-Phuket Flights in September
Bangkok Prepares to Host Gastech Energy and Climate Technology Summit
Foreign Demand Supports Premium Bangkok Property Prices
Chinese EV Makers Intensify Price Competition in Thailand
Thailand to Replace 60-Day Visa Waiver With Permanent 30-Day Exemption
Thailand Expands Tax Incentives for AI, Quantum Computing and Eastern Economic Corridor Investment
Thailand Raises 2026 Growth and Export Forecasts on Stronger Investment and Trade
Songkhla Targets 55.9 Billion Baht in Tourism Revenue After Full Recovery
State Railway of Thailand Prepares to Take Back Bangkok Airport Rail Link
Thailand Plans EV Tax Overhaul to Favor Local Production and Curb Imports
Pattaya Tightens Price Controls During US Navy Port Visit
Thailand Positions Chiang Mai as Net-Zero Tourism Model
Thailand’s Foreign Investment Surge Driven by AI and Data Centre Projects
Bangkok Named World’s Best City for Nightlife in Time Out Survey
Thailand Targets 55 Billion Baht in Tourism Revenue From Southern Gateway Cities
Thailand Advances Major Bridge Projects in Songkhla and Koh Lanta
USS Abraham Lincoln Arrives at Laem Chabang for Scheduled Thailand Port Visit
Airbus Chooses Bangkok as Asian Headquarters for Skywise Digital Aviation Platform
Thailand Introduces 30-Day Visa-Free Entry for Travellers From 60 Countries
Thai Cabinet Approves 106 Billion Baht Southern Double-Track Railway Expansion
Thailand Unveils Satun Seaplane Model to Improve Premium Tourism Access to Koh Lipe
State Railway of Thailand Plans Bang Klam Container Yard to Strengthen Southern Freight Links
Thai Business Leaders Urge Supply-Chain Diversification as Global Trade Risks Rise
THAIRATH FORUM 2026 Brings Thai Leaders and CEOs Together on Global Economic Risks
Thailand Issues Heavy Rain and Flood Warnings Across 51 Provinces
Thailand Overhauls Electricity Tariffs to Cut Bills for 21 Million Households
Songkhla Tourism Revenue Exceeds ฿32 Billion as Cross-Border Travel Strengthens
Thailand Prepares Bangkok Business Summit Ahead of IMF and World Bank Meetings
×