Thai Times

Covering the Thai Renaissance
Friday, Apr 03, 2026

AIS Capitalizes on Market for Auspicious Mobile Numbers

Advanced Info Service, or AIS, has introduced the 'Guan Yu Family Number 639' campaign targeting the rising demand for auspicious mobile numbers. According to Kanatip Theerateep, the market grows by ten percent each year and AIS sells around thirty thousand auspicious SIM cards monthly. The campaign offers various lucky numbers with SIM prices at one hundred ninety-nine baht and monthly packages starting at three hundred ninety-nine baht.
Advanced Info Service (AIS) has launched the 'Guan Yu Family Number 639' campaign to address the growing demand for auspicious mobile phone numbers.

The market, valued at around ten billion baht, grows by 10% annually, according to Kanatip Theerateep, head of product marketing and postpaid at AIS.

AIS has collaborated with auspicious number specialist Man Karin to select meaningful numbers.

The carrier sells approximately 30,000 auspicious SIM cards per month, each generating around 800 baht in monthly revenue.

The new campaign offers numbers like 639, 936, and 369, with SIM prices at 199 baht and monthly packages starting at 399 baht.
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