This move aligns with Thailand's status as a super-aging society and the growing concern for elderly people to maintain wealth and health.

AIA Thailand is the first insurer to offer premium insurance to seniors over 80, and customized products for the elderly will be available soon.

The company aims to maintain industry leadership and continue growth following record-breaking global results of US$7.7 billion in 2023.

AIA, a health insurance provider, is offering comprehensive healthcare solutions for Thais up to the age of 99, recognizing the importance of maintaining good health during longer lifespans due to medical advancements.

The company's "Living to 100" campaign aims to help Thais plan for their health and finances in their later years, addressing potential financial challenges related to healthcare expenses.

The campaign has received a positive response and is expected to contribute to the growth of Thailand's silver economy.

The specific products and services offered by AIA were not mentioned in the text.

The text discusses the ABCDEF strategy implemented by a company executive to maintain their leading position in the life and health insurance industry in Thailand.

The strategy focuses on several areas:

1.

Agency transformation: Modernizing life insurance agencies through digital technology and quality recruitment to expand the agent force.

2.

Business partner acceleration: Strengthening existing sales channels and collaborating with new partners.

3.

Customer centricity: Prioritizing customer needs and expectations.

4.

Digitalization journey: Positioning the company as Thailand's first digital insurer, with a focus on digital innovation and improved service delivery through an All-in-One Application for customers and agents.

5.

Employee well-being: Promoting workplace equality and allowing staff to express their opinions.

6.

Future healthcare: Offering solutions that meet customer needs and ensuring access to standardized medical services and personalized health protection for all Thais.

AIA Thailand achieved an 87% automation rate in their Straight-Through Process (STP) of policy applications using technology, enabling them to approve 1,500 individual life insurance policies and process 9,000 claims daily.

Digital investments in apps like AIA+ and AIA One were crucial in keeping up with the digital era.

In 2023, AIA Thailand had a record-breaking year with the highest market share and a 21% increase in new business value to 24.857 billion baht.

The company's exceptional growth in 2023 was attributed to the high-quality personnel that set them apart from competitors.

AIA Thailand, a subsidiary of AIA Group Limited, boasts the largest and most effective sales channels in the market with over 50,000 agents, including the highest number of MDRT-qualified agents.

Advani, the company's representative, promised to expand the customer base, premiums, and agents to offer comprehensive physical, mental, and financial health products and services.

Despite the group's blackout period, AIA Thailand is committed to maintaining double-digit growth this year.

AIA Group Limited operates in 18 markets, including China, Thailand, Singapore, and others.

On December 31, 2023, the company's total assets were worth US$286 billion.