Bangkok – The Department of International Trade Promotion of Thailand, in partnership with the Thai Chamber of Commerce and an international exhibition collaborator, has unveiled THAIFEX – HOREC Asia 2025. Scheduled for March 5 to 7, 2025, at IMPACT Muang Thong Thani, the event aims to draw over twenty thousand trade visitors and is projected to facilitate on-site trade transactions worth more than four billion baht.

This trade show, under the theme 'Shaping the Future of HoReCa,' will feature an enlarged exhibition area of twenty-seven thousand square meters, accommodating over four hundred exhibitors from more than twenty-five nations.

Attendees can expect to see innovations across nine key areas, including bakery and ice cream, café and bar, dining, furnishing, kitchen, services, technology, and wellness.

Dedicated zones such as the experiential area, industry academy, and innovation awards will provide live demonstrations, seminars, and networking opportunities for participants in the industry.

Leaders in the field and government representatives have highlighted the expo's importance in fostering sustainable growth within the hospitality sector by advancing eco-friendly solutions, digital transformation, and resource-efficient technologies.

Successful outcomes from past events have strengthened Thailand's standing as a premier venue for international trade shows and a strategic center in the regional HoReCa market.

Continued initiatives to broaden free trade agreements with significant international partners are also anticipated to enhance market accessibility for Thai HoReCa businesses, thereby promoting foreign direct investment and reinforcing Thailand’s position as a leading tourism destination and a global leader in hospitality.