53rd National Book Fair in Thailand to Attract Over 1.3 Million Visitors
The event will feature expanded exhibition space and a diverse range of offerings for attendees.
The Publishers and Booksellers Association of Thailand (Pubat) has announced the upcoming 53rd National Book Fair and 23rd Bangkok International Book Fair 2025, which is anticipated to draw more than 1.3 million visitors.
Scheduled to take place from March 27 to April 7 at the Queen Sirikit National Convention Center, the fair is expected to generate sales of approximately 420 million baht, reflecting a projected growth of 5-10% year-on-year.
Pubat president Suwich Rungwattanapiboon highlighted the expansion of the exhibition space this year, increasing from 15,000 to 20,000 square meters by adding a fourth hall.
This expansion aims to accommodate the growing interest from both local and international exhibitors and attendees.
Rungwattanapiboon stated, "This will be the largest event in our 53-year history, reinforcing our position as the biggest book trade event in Southeast Asia."
The fair will feature seven distinct zones, including fiction and literature, comics and teen books (designated as book wonderland), children's books and educational materials, general books, antiquarian books, international titles, as well as non-book items and board games.
Attendees will have access to over 2 million titles showcased by approximately 400 publishers and prominent bookstores, with around 1,200 booths expected at the venue.
Additionally, the event will encompass the Bangkok Rights Fair 2025, a business-matching initiative focused on facilitating the buying and selling of international book rights.
The Bangkok Rights Fair, which is set to return for its second year, will run from March 28-29 at the same location and will feature participation from more than 115 publishers and rights agents from 14 different countries and territories.
Organizers project more than 200 business matching sessions during the rights fair, with anticipated rights transactions valued at over US$2 million (approximately 67.5 million baht).
Scheduled to take place from March 27 to April 7 at the Queen Sirikit National Convention Center, the fair is expected to generate sales of approximately 420 million baht, reflecting a projected growth of 5-10% year-on-year.
Pubat president Suwich Rungwattanapiboon highlighted the expansion of the exhibition space this year, increasing from 15,000 to 20,000 square meters by adding a fourth hall.
This expansion aims to accommodate the growing interest from both local and international exhibitors and attendees.
Rungwattanapiboon stated, "This will be the largest event in our 53-year history, reinforcing our position as the biggest book trade event in Southeast Asia."
The fair will feature seven distinct zones, including fiction and literature, comics and teen books (designated as book wonderland), children's books and educational materials, general books, antiquarian books, international titles, as well as non-book items and board games.
Attendees will have access to over 2 million titles showcased by approximately 400 publishers and prominent bookstores, with around 1,200 booths expected at the venue.
Additionally, the event will encompass the Bangkok Rights Fair 2025, a business-matching initiative focused on facilitating the buying and selling of international book rights.
The Bangkok Rights Fair, which is set to return for its second year, will run from March 28-29 at the same location and will feature participation from more than 115 publishers and rights agents from 14 different countries and territories.
Organizers project more than 200 business matching sessions during the rights fair, with anticipated rights transactions valued at over US$2 million (approximately 67.5 million baht).
