Songkran Festival: A 120 Billion Baht Economic Boost with Massive Events in Ratchaprasong, Siam Square, Silom, and Beyond
The Songkran Festival in Thailand is a significant economic boost for the country, with predictions of over 120 billion baht in spending during the 2024 celebrations.
This short-term economic stimulus is important for the government and businesses, particularly in business districts like Ratchaprasong, Siam Square, Silom, Sathorn, and Banthat Thong.
These areas host large Songkran events, with brands sponsoring them to attract crowds through local and international artists and popular DJs.
The total estimated spending during the festival is 42 billion baht.
The Songkran festival at Ratchaprasong is lively, with CentralWorld hosting the "Central World Songkran Fest 2024" and "Thai Rhythm Songkran Festival 2024," attracting thousands of local and international tourists daily with Thai rhythm collab music.
Siam Square features a giant slider and a foam-party zone with Wall's Ice Cream and a DJ EDM.
In Silom, alcoholic beverage brands have set up activities, contributing to the festive atmosphere.
The text discusses how both free water-splashing zones and paid-entry music festivals during Songkran, the Thai New Year, attract significant investments from large businesses.
These investments can reach "hundreds of millions" of dollars to ensure enjoyable experiences for attendees.
The influx of business spending stimulates the Thai economy by increasing overall spending.
These areas host large Songkran events, with brands sponsoring them to attract crowds through local and international artists and popular DJs.
The total estimated spending during the festival is 42 billion baht.
The Songkran festival at Ratchaprasong is lively, with CentralWorld hosting the "Central World Songkran Fest 2024" and "Thai Rhythm Songkran Festival 2024," attracting thousands of local and international tourists daily with Thai rhythm collab music.
Siam Square features a giant slider and a foam-party zone with Wall's Ice Cream and a DJ EDM.
In Silom, alcoholic beverage brands have set up activities, contributing to the festive atmosphere.
The text discusses how both free water-splashing zones and paid-entry music festivals during Songkran, the Thai New Year, attract significant investments from large businesses.
These investments can reach "hundreds of millions" of dollars to ensure enjoyable experiences for attendees.
The influx of business spending stimulates the Thai economy by increasing overall spending.
