Thailand's Revenue Department has intensified efforts to enforce tax compliance among the country's growing digital workforce, particularly targeting social media influencers and freelancers.

Director-General Pinsai Suraswadi highlighted that many individuals earning income through online platforms have not filed income tax returns, prompting the department to utilize advanced IT systems to monitor and audit financial activities.

The department has the authority to audit records up to five years retrospectively, with non-compliance resulting in penalties, including fines up to twice the unpaid tax amount and monthly interest charges of 1.5%.

The digital economy in Thailand encompasses approximately 9 million workers, with around 7 million operating as freelancers.

Influencers are categorized based on their follower count, with nano-influencers (1,000–10,000 followers) earning between 3,000–5,000 baht per post, and macro-influencers (500,000–1 million followers) earning between 30,000–100,000 baht per post.

The content creator industry contributes an estimated 45 billion baht annually to the Thai economy and is projected to grow by over 20% in 2025.

The Revenue Department has urged all digital earners, including foreign influencers operating within Thailand, to accurately report their income and fulfill tax obligations.

Failure to comply may lead to significant financial penalties and potential legal action.

The department emphasizes that while filing errors can be corrected, deliberate tax evasion will be met with strict enforcement measures.