In an exciting development for Thailand's tourism sector, Phuket has been selected to host three major global conferences in 2026, spotlighting the island as a leader in sustainable tourism, wellness, and diversity.

This strategic positioning by the Thailand Convention and Exhibition Bureau (TCEB) aims to align with the ongoing global trends towards sustainability and equitable development.

The first event, the Global Sustainable Tourism Conference, will take place at prestigious venues like the Royal Phuket City Hotel, welcoming international experts and stakeholders to address pressing issues in tourism.

TCEB's successful bid underlines Phuket's capabilities and ambition to enhance its brand while supporting provincial development strategies.

Supawan Teerarat, Director of TCEB, expressed her organization's enthusiasm in promoting Phuket as a model MICE (Meetings, Incentives, Conferences, and Exhibitions) city that can leverage these events for broader impact.

The conferences are not just chances for local businesses to thrive; they also elevate the island's global standing, driving investment and development.

Deputy Governor Suwit Phansengiam emphasized the economic advantages brought by international conferences, suggesting that they go well beyond tourism alone, fostering local business growth and community benefits.

The partnership between public and private sectors has been vital in bringing these conferences to fruition.

Bhummikitti Ruktaengam, a key figure in this initiative, noted that strong cooperation has been a driving force in aligning local strategies with global expectations.

The focus remains firmly on sustainable practices and the delivery of meaningful results that honor Thailand's commitment to both development and local wellbeing.

Phuket's sustainable tourism network is robust, featuring active collaborations with various stakeholders, including government entities and local communities, all dedicated to addressing sustainability.

Additionally, the InterPride General Meeting will position Phuket as a hub for LGBTQIA+ tourism, buoyed by recent advancements in marriage equality and labor rights in Thailand.

Events like these allow Phuket to showcase its vibrant, multicultural, and inclusive atmosphere, further affirming its reputation as the 'Rainbow Pearl of Asia' and attracting diverse MICE travelers.

As for the Global Wellness Summit, Thailand's ambition to be recognized as a leading health and wellness destination is underscored.

Phuket's five-star facilities and natural environment are conducive to health tourism, ensuring that it meets emerging global wellness demands.

The hosting of these global conferences heralds a significant leap forward in establishing Phuket and Thailand as premier destinations for sustainable, inclusive, and innovative event experiences.

Such developments not only enhance Thailand's image on the international stage but also contribute positively to local economies and communities, creating a thriving environment for future growth.