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ViMUT Hospital Launches Facial Contouring Centre Amid Rising Demand for Cosmetic Surgery

ViMUT Hospital has opened a new facial contouring centre to meet the growing demand for cosmetic surgery in Thailand. The country's aesthetic treatment sector is projected to grow significantly by 2030, driven by medical tourism and non-invasive procedures. CEO Surawee Chaithumrongkool emphasized Thailand's strengths in providing affordable and high-quality cosmetic surgery services.
Grand View Research estimates that Thailand's aesthetic treatment sector was worth one dollar and forty-six billion US dollars in 2023.

Between 2024 and 2030, this sector is expected to grow at a compounded annual growth rate of 11.6%, reaching one dollar and fifty-four billion US dollars by 2030.

This growth is driven by factors such as the popularity of non-invasive procedures, medical tourism, and an aging population.

Cities like Bangkok and Phuket are major cosmetic procedure hubs due to their high quality and low cost.

ViMUT Hospital's new facial contouring centre is part of its strategy to offer comprehensive health and beauty solutions, addressing the increasing demand among younger generations.

CEO Surawee Chaithumrongkool highlighted that younger generations are increasingly investing in beauty and stressed Thailand's competitive edge in offering affordable, high-quality cosmetic surgery.

Thailand is recognized as a leading destination for cosmetic surgery and aesthetic treatments in Asia and was among the top five countries globally for medical tourism spending in 2019, with 60% of medical tourists seeking aesthetic procedures.
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