Great Wall Motor Forms Alliance to Boost Thailand's Automotive Sector
Collaboration with Auto Parts Giants Aims to Establish Thailand as a Regional Automotive Hub.
China's Great Wall Motor (Thailand) has announced a strategic partnership with five prominent automotive parts manufacturers to strengthen Thailand's position as a key player in the regional automotive industry.
The collaboration involves Svolt Energy Technology (Thailand) Co, Hycet Engine System (Thailand) Co, Nobo Automotive System (Thailand) Co, Mind Automotive Parts (Thailand) Co, and Exquisite Automotive Parts (Thailand) Co.
Great Wall Motor (GWM) aims to accelerate the development of a new energy vehicle ecosystem in Thailand, emphasizing skill enhancement and job creation in the local workforce.
Thailand has been identified as a crucial strategic hub for GWM's global expansion, owing to its potential across various sectors.
According to the company, GWM is committed to long-term growth in Thailand, seeking to contribute to sustainable economic and social development.
Michael Chong, managing director of Great Wall Motor (Thailand), stated that the company aims to position itself as a leading automotive brand with a comprehensive range of products across all powertrains, including battery electric vehicles (BEVs), hybrid electric vehicles (HEVs), and plug-in hybrid electric vehicles (PHEVs).
The alliance with the five key partners is expected to play a significant role in enhancing the capabilities of Thailand's workforce while advancing the new energy vehicle industry through cutting-edge technology and intelligent innovation.
GWM plans to introduce diesel internal combustion engines in its GWM Tank and GWM Poer product lines by 2025 to meet diverse consumer needs nationwide.
Despite facing challenges in the automotive industry and a slowing economy, GWM remains committed to operating in Thailand.
Michael Chong emphasized the company's dedication to moving forward alongside the Thai people, acknowledging their support since GWM began operations in the country.
In line with its full-range automotive manufacturing ambitions, GWM intends to integrate its knowledge into the local workforce's development and assembly of technologically advanced new energy vehicles.
Thai labor has been praised globally for its skills in internal combustion vehicle production, and GWM's expertise aims to further enhance these capabilities in the new energy vehicle sector.
Through collaboration with its partners, GWM is set to invest in manufacturing automotive parts in Thailand, which will create significant investment, generate employment, and develop career opportunities for the local workforce.
Looking ahead to 2025, GWM plans to introduce a lineup of innovative vehicles and establish a tangible ecosystem for new energy vehicles, positioning Thailand as a central hub for production and exports to global markets.