Former Thai prime minister Thaksin Shinawatra announced on Thursday that his daughter's government, led by Paetongtarn Shinawatra, will prioritize soft power to drive economic growth.

At the 'Vision For Thailand' event at Bangkok's Siam Paragon, Thaksin outlined plans for a 'Premier League' of Muay Thai modeled on the English Premier League.

This sports initiative would include a federation, a league system, and professional wages for athletes, spearheaded by former FIFA Council member Worawi Makudi.

Thaksin also highlighted the expansion of Thailand's esports industry and its global reach, proposing incentives like digital tokens for game producers.

He discussed using non-fungible tokens (NFTs) to promote Thai fashion and supermodels, drawing inspiration from the 'Bangkok Fashion City' project and global success stories like Brazil's.

Additionally, he emphasized reviving the 'Thai Kitchen to the World' project to globalize Thai cuisine, leveraging celebrity chefs and improved access to international markets.

Thaksin's vision includes leveraging Thailand's cultural diversity and combating regional poverty to enhance the country's global presence.