South Korea Hosts Major Food Exhibition in Bangkok
South Korea is hosting its largest overseas food exhibition in Bangkok. The event aims to facilitate 1,600 business meetings and has signed a memorandum of understanding with the Thai Chamber of Commerce to enhance economic exchanges. A concurrent pop-up store expects to attract 200,000 visitors and 13.27 million baht in sales.
South Korea is hosting its largest overseas food exhibition at the True Icon Hall in Bangkok from Friday to Sunday.
The business-to-business event features 300 representatives from major ASEAN and South Asian distribution networks, facilitating 1,600 export meetings.
A memorandum of understanding (MoU) was signed between KOTRA and the Thai Chamber of Commerce to boost economic exchanges and cooperation.
Concurrently, a pop-up store at SookSiam street food zone showcases retail foods until November 3, expecting 200,000 visitors and generating sales of 13.27 million baht.
KOTRA president Yu Jeoung Yeol emphasizes the importance of this exhibition as a platform for export success.
Ambassador Park Yongmin views the culinary event as vital for cultural exchange, while chamber secretary-general Kitsana Vachekrilas highlights the importance of the South Korea-Thailand partnership.
The 2024 Seoul Food in Bangkok aims to expand Korean business prospects in Thailand and the region.