Lisa Showcases Udon Thani’s Red Lotus Sea as Thailand Unveils New Global Tourism Campaign
Amazing Thailand Ambassador invites visitors to experience the country’s natural beauty ahead of a nationwide film launch on January twenty eight
Thailand’s tourism authorities have unveiled a new set of campaign images featuring global K-pop icon LALISA “Lisa” Manobal at Udon Thani’s renowned Red Lotus Sea, marking the latest chapter in a high-profile effort to elevate Thailand’s global appeal.
The images, released ahead of a major tourism film launch, capture Lisa amid the soft morning light over a lake blanketed with blooming pink lotuses, presenting a tranquil and immersive vision of one of the country’s most distinctive natural landmarks.
The visuals form part of the “Feel All the Feelings” campaign, which invites visitors to slow down, reconnect, and experience Thailand through emotion and atmosphere rather than spectacle alone.
Set at Nong Han Lake in Kumphawapi district, the Red Lotus Sea is shown at dawn, when calm waters and open blossoms create an almost dreamlike scene.
The location is widely regarded as one of northeastern Thailand’s natural highlights, drawing visitors during the winter months when the flowers are in bloom.
The release follows an earlier image from the same campaign showing Lisa against candlelight at Wat Chedi Luang in Chiang Mai, signalling a journey across regions that blends culture, heritage and nature.
Tourism officials confirmed that the full advertising film will premiere on January twenty eight and will be distributed across official Amazing Thailand digital platforms worldwide.
Nong Han Lake is a large freshwater ecosystem known for its seasonal red lotus blooms, which typically reach their peak between December and February.
Visitors are advised to arrive early in the morning, when temperatures are cooler and the flowers are fully open, creating ideal conditions for boat excursions and photography.
Boat trips across the lotus fields allow close views of the blossoms and local birdlife, offering an unhurried way to experience the landscape.
Tourism leaders described Lisa’s role as a meaningful step in strengthening Thailand’s soft power, highlighting how her global influence can help convey the country’s identity, creativity and warmth to international audiences.
The campaign is positioned not simply as destination marketing, but as an invitation to experience Thailand as a place of stories and emotions, reinforcing the country’s confidence and ambition on the world tourism stage.
The images, released ahead of a major tourism film launch, capture Lisa amid the soft morning light over a lake blanketed with blooming pink lotuses, presenting a tranquil and immersive vision of one of the country’s most distinctive natural landmarks.
The visuals form part of the “Feel All the Feelings” campaign, which invites visitors to slow down, reconnect, and experience Thailand through emotion and atmosphere rather than spectacle alone.
Set at Nong Han Lake in Kumphawapi district, the Red Lotus Sea is shown at dawn, when calm waters and open blossoms create an almost dreamlike scene.
The location is widely regarded as one of northeastern Thailand’s natural highlights, drawing visitors during the winter months when the flowers are in bloom.
The release follows an earlier image from the same campaign showing Lisa against candlelight at Wat Chedi Luang in Chiang Mai, signalling a journey across regions that blends culture, heritage and nature.
Tourism officials confirmed that the full advertising film will premiere on January twenty eight and will be distributed across official Amazing Thailand digital platforms worldwide.
Nong Han Lake is a large freshwater ecosystem known for its seasonal red lotus blooms, which typically reach their peak between December and February.
Visitors are advised to arrive early in the morning, when temperatures are cooler and the flowers are fully open, creating ideal conditions for boat excursions and photography.
Boat trips across the lotus fields allow close views of the blossoms and local birdlife, offering an unhurried way to experience the landscape.
Tourism leaders described Lisa’s role as a meaningful step in strengthening Thailand’s soft power, highlighting how her global influence can help convey the country’s identity, creativity and warmth to international audiences.
The campaign is positioned not simply as destination marketing, but as an invitation to experience Thailand as a place of stories and emotions, reinforcing the country’s confidence and ambition on the world tourism stage.
