Thailand’s card payments industry is projected to grow by about 2.7 percent in 2025 to reach roughly 2.3 trillion baht, reflecting steady momentum in electronic transactions as consumer preferences shift toward cashless spending and digital acceptance infrastructure expands.

Analysts attribute the growth to several structural drivers including the rollout of more contactless payment options, government efforts to widen financial inclusion, and broader adoption of electronic point-of-sale terminals across small- and medium-sized enterprises.

According to recent data, the value of card payments in Thailand rose by approximately 3.3 percent in 2024 to around 2.2 trillion baht, underscoring sustained demand for card-based transactions among consumers and merchants alike.

Debit cards are expected to account for a notable share of total card payment value in 2025, while credit and charge cards continue to support everyday spending and higher-value purchases.

Industry experts also point to improvements in digital commerce infrastructure and evolving issuer propositions — especially for credit cards — as factors bolstering card usage for both in-store and online purchases.

Although cash and bank transfer systems remain important to the overall payments landscape, the gradual expansion of card acceptance and enhanced contactless capabilities are helping to sustain the transition to electronic payments.

This trend aligns with wider efforts by policymakers and financial institutions to modernise Thailand’s payment ecosystem, promote convenience and enhance consumer confidence in secure digital transactions, positioning the country’s card market for continued growth through the mid-2020s.